COURSE · 8 MODULES · INSTANT ACCESS · $590
Semantic SEO Expert — the system Google expects, applied to real LATAM and global markets
Self-paced course taught by Eduardo Peiro. Koray Tuğberk Gübür framework adapted to Spanish-speaking and global markets. Instant access. The same system that runs Aprender21 at ~USD 7K/month, 90% organic.
🔒 14-day full refund guarantee · 🎓 POS1 completion certificate · 📱 Access on any device
What happens if you don’t learn Semantic SEO now
Keyword-based SEO has been dying for 5 years. Google no longer ranks by term matching. It ranks by entities, intent, and topical authority. If you stay on the old model:
- Your rankings stay volatile every update. Without semantic foundation, every algorithm change costs you positions.
- Your content keeps losing CTR. AI Overviews and SGE are eating informational query traffic.
- Competitors with fewer backlinks rank above you because they have better entity coverage.
- You become invisible in AI Overviews. Your content does not appear as a source because you did not build the semantic network.
- If you sell SEO services, your offer commoditizes. Clients see ChatGPT generates “SEO content” for free. You need a differentiated mechanism.
What you will achieve
By the end of the course you can apply the full system on your own site or on client sites. Without expensive tools. Without recipes that work for 3 months.
→ Rank without traditional keywords
You understand why Google ranks by entities and intent rather than keyword density. And how to structure content to dominate the semantic universe of your niche.
→ Build defensible topical authority
You learn how to build topical authority that survives algorithm updates and generative AI. Complete semantic coverage = stable rankings.
→ Cover complete search intent
You map the customer journey to the SERP funnel, covering each intent (informational, navigational, commercial, transactional) with the right URL.
→ Sell premium SEO services
If you sell services, you get a framework you can explain to clients. “Topical authority + entity coverage + knowledge graph alignment” does not commoditize like “I will rank you on Google”.
UNIQUE MECHANISM
Semantic Authority System (SAS)
SAS is the operational adaptation of the Koray Tuğberk Gübür framework that I have been applying since 2022 on Aprender21 (my own site, ~USD 7K/month revenue, 90% organic). The course teaches you exactly how to replicate it on your site or on client sites.
The system rests on three operational pillars that must be built in order. Skipping one leaves your SEO with a weak foundation:
1. Entities
Google no longer processes keywords as strings. It processes entities (people, places, organizations, concepts) and their relationships in a knowledge graph. The first job is mapping the central and peripheral entities of your niche.
Applied example: on Aprender21 we mapped 1,200 entities in the “online education LATAM” niche. Each course is an entity linked to sub-entities (certification, modality, instructors, career outcomes).
2. Topical Authority
Once entities are mapped, you build topical coverage that signals Google you are THE most complete source in the niche. This is measured in semantic coverage (what % of the topic universe you cover), not in backlinks.
Applied example: from July 2024 to April 2026, Aprender21 published 1 pillar + 8 supporting articles per cluster. Result: 982 queries with 2+ ranking URLs (cannibalization solved via semantic internal linking).
3. Google Domain
With entities and authority built, you reach phase 3: SERP domain. Your site appears in featured snippets, knowledge panels, AI Overviews. You no longer compete for keywords — you are the reference for the topic.
Applied example: Aprender21 is cited as a source in Google AI Overviews for queries like “best online marketing course 2026” in AR, MX, ES. No paid ads. No guest posting.
For you / Not for you
✓ This is for you if
- You run an SEO agency or freelance and want technical differentiation versus commoditized competition.
- You are a SaaS or e-commerce founder and want a defensible organic channel against generative AI.
- You know basic HTML/CSS and understand SEO concepts (meta tags, redirects, sitemaps). Not for absolute beginners.
- You are willing to apply the system on a real site during the course (you don’t learn in the abstract).
- You care about technical-conceptual SEO and not shortcuts. You want to understand why, not just what.
✗ Not for you if
- You are an absolute SEO beginner. Start with a fundamentals course first.
- You want a magic bullet “rank in 7 days”. SAS takes 3-6 months for traction.
- You want tips for Google Ads, paid social, or influencer marketing. This is organic semantic SEO, period.
- You do not have a site to apply on. You need somewhere to practice while you take the course.
- You need an official Google certification. POS1 issues its own certificate, not Google-endorsed.
CURRICULUM
8 modules · ~32 hours · lifetime access
- M01 · Semantic SEO Foundations — From keywords to entities. History of the Koray framework. Why AI Overviews accelerate urgency. ~3h video + reading.
- M02 · Niche Entity Identification — How to extract core and peripheral entities. Tools: framework propietario, custom vector stores, Knowledge Graph API. Practical workshop on a real site. ~4h.
- M03 · Topical Relevance Maps — Build the niche topical map. Identify coverage gaps. Prioritization with scoring framework. ~4h.
- M04 · Information Architecture and Internal Linking — Pillar + cluster + supporting. Hub pages, knowledge bases, semantic internal linking that distributes authority. ~4h.
- M05 · Content Production with Entity Coverage — How to write content that covers the semantic universe of a topic. Entity-driven briefs. When to use AI and when not to. ~5h.
- M06 · Audit and Continuous Optimization — Detect cannibalization with SAS. Semantic internal linking. Migration paths when the site already has legacy content. ~4h.
- M07 · Measurement and KPIs — What to measure when rankings are no longer keyword-based. Coverage score, topical authority score, entity presence in AI Overviews. ~3h.
- M08 · Applied LATAM Cases — Full walkthroughs on real sites: Aprender21 and other public cases. How to defend the system to clients or executives. ~5h.
The course is self-paced. You start when you buy and progress at your own pace. Lifetime access includes framework updates. When I add modules, you don’t pay extra.
Bonus stack (included, no upsell)
📋 Templates and briefs
15 ready-to-use templates: topical map, content brief, 47-point audit checklist, internal linking matrix, entity scorecard. Estimated value $300.
🤖 Proprietary AI prompts
50+ battle-tested prompts I use in daily workflow for entity extraction, briefs, audits. Compatible with Claude, GPT-4, Gemini. Estimated value $200.
📚 Private niche vector store
Access to a curated vector store of Koray papers and semantic SEO research you can query via API. Estimated value $400.
💬 WhatsApp mastermind
Private student group. Collaborative Q&A, case sharing, direct feedback from Eduardo. Estimated value $500/year.
Total bonus value: $1,400+ · Included at no extra cost in the $590 course
ABOUT THE FOUNDER
Eduardo Peiro
I’m Eduardo Peiro, founder of POS1 and Aprender21 (an online course platform for LATAM, ~USD 7K/month revenue, 90% organic SEO channel). I have been applying the Koray Gübür framework adapted to Spanish since 2022 on my own site.
I don’t sell generic SEO or YouTube tips. I built my business with this system and now teach exactly the same one. What you hear in the course is what I am applying to my sites this week — not recycled theory.
- Aprender21 (2009-present): online course platform, 15 multi-country domains, 2,576 inquiries in the last 90 days, 63 verified payments / $10,820 USD net (data verified via GSC + MySQL, not inflated marketing).
- POS1 (2026-present): Semantic SEO academy and agency. Course, paid audit, DFY agency.
- Koray Tuğberk Gübür framework applied and adapted to Spanish since 2022.
- SEO trajectory since 2008. Background mix: programming + applied linguistics + performance marketing.
Testimonials
The course launches May 2026. The first students finish between July and September 2026. Verified testimonials (with GSC screenshots and student consent) will be published here starting October 2026.
For now, what you can verify is the founder’s site: Aprender21 currently ranks for queries like “online marketing course”, “AI course”, “how to learn programming”, across multiple countries, using this system. That is the honest proof. Anyone faking testimonials gets banned from the course.
Frequently asked questions
How long does the course take?
~32 hours of core content split between video, reading, and exercises. Self-paced. Average student finishes in 6-8 weeks at ~5h/week. With prior SEO experience you can compress it to 3-4 weeks.
Do I need prior SEO knowledge?
Yes, intermediate level. You should already understand URL structure, meta tags, sitemaps, 301 redirects, crawl/index, and basic Search Console. If you start from absolute zero, take a fundamentals course first.
Is access lifetime?
Yes. One purchase, permanent access to material and all future course updates. When I add new modules, you receive them without extra payment.
Does it work in very small or local niches?
Yes, especially in small niches. Complete semantic coverage is more achievable when the topic universe is narrow. M08 includes a specific SAS-for-local-SEO walkthrough.
Does it work post-AI Overviews / SGE?
SAS is specifically designed for post-AI Overviews. Traditional informational queries get absorbed by AI Overviews — but appearing as a cited source in AI Overviews is exactly the system’s goal. M07 includes how to measure AI Overview presence.
Can I use it for clients / resell?
Yes. You can apply the system to clients without restriction. You cannot resell the course, redistribute material, or share your login. For team licenses contact me for team pricing.
What if Koray updates the framework?
When the framework evolves (Koray iterates continuously), I update the relevant modules. Students receive updates at no cost. Core principles are stable; applied practice is what changes.
Is it valid if Google changes the algorithm?
The framework targets foundations (knowledge graphs, entities, NLP) which are stable. What changes are surfaces (SERP layout, AI Overviews, snippets). The system keeps working because it attacks the underlying model, not the UI.
How does it differ from traditional SEO?
Traditional SEO: keywords + backlinks + on-page. Semantic SEO: entities + topical authority + knowledge graph alignment. They are not mutually exclusive — semantic subsumes and integrates traditional. But thinking entity-first changes the whole approach.
What is the guarantee?
14-day full refund, no questions asked. If in the first 2 weeks the course gives you no real value, email info@pos1.ar and I refund 100%. No justification required.
What payment methods do you accept?
PayPal for international transactions, Stripe credit/debit cards, USD bank transfer. For Latin American students Mercado Pago is available with installments. Submit the form below and I’ll send the right payment link for your country.
How do I access after payment?
Once payment is confirmed, you get an email with access credentials for the platform (Moodle hosted on pos1.ar). Access is immediate — no cohorts, no waiting. You start whenever you want.
$590 USD · instant access · 14-day guarantee
~ EUR 540 · ~ GBP 470 at today’s rate. Fill out the form below and I send the right payment link within 24 hours: PayPal, Stripe, or USD bank transfer.
PayPal international · Stripe credit/debit · USD wire transfer · Mercado Pago for LATAM students
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🔒 14-day guarantee — full refund
If within 14 days of first access you find no real value in the course, I refund 100%, no questions asked. Email info@pos1.ar with your order ID and we process the refund within 48 business hours.
The Koray Gübür framework adapted to Spanish is the only SEO system I have defended for 4+ years and keep defending. If after trying it you are not convinced, I don’t want your money.
